Octagon Experts Bureau
Natalie Hoop
Coach for Fractional Leaders | Fractional COO
Natalie Hoop is the only fractional coach simultaneously operating as a fractional COO — which means her frameworks aren't theoretical, they're what's working in real client engagements right now.
Areas of Expertise
Engagement Types
About Natalie
Natalie Hoop is a Coach for Fractional Leaders and active Fractional COO based in Columbus, Ohio. She helps experienced leaders stop building another job and start building a fractional business that actually works — with the right mindset, pricing, positioning, and go-to-market plan.
In January 2023, she was laid off. She underpriced her first fractional role by three times, drove a 238% sales increase in 30 days for that client, lost her mother, and was laid off again weeks later. She rebuilt from scratch — correctly the second time. She is the only fractional coach simultaneously operating as a fractional COO, which means her frameworks reflect what is working right now.
Her operational results include a 68-point gross margin improvement in four months and a 75% reduction in approval cycle time. She has coached 100+ fractional leaders, hosted workshops drawing 124+ attendees, and brings 15+ years of operations experience across retail, startups, nonprofits, and scaling companies. She has spoken at Columbus Startup Week, Athena Alliance, Maven Speaker Series, and Tech Business Community Live
Watch Natalie in Action
Signature Talks
Keynote
Why Your Fractional Business Feels Like a Failure And What No One Told You About Building One
Keynote
Why Fractional Leaders Undercharge And the Exact Shift That Breaks the Pattern
Keynote
The Founder's Bottleneck: How to Fix Revenue Leaks and Regain Momentum Without Hiring More People
Ideal For
Conferences and communities serving fractional leaders, independent consultants, and senior operators in career transition. Also a strong fit for founder-facing events where operational growth and scaling without overhiring are central themes. Works well as keynote, workshop, or fireside chat.
What People Say
“ loved your presentation, Natalie! It was informative and really demonstrated your wealth of experience and knowledge. Thank you!”
“Natalie, I spoke with a couple people yesterday who specifically mentioned your session as one of their favorites and really appreciated you taking the time to speak with them afterwards. Thanks so much!!”
“ I have a Post-It on my monitor that says STOP THINKING LIKE A W2 EMPLOYEE. I signed two coaching clients and a new fractional project.”
Featured In
Entreprenista
How Natalie Hoop Built Hoop Strategy & Consulting to Coach Fractional Leaders Out of W-2 Thinking
Generalist World Podcast
Why Your Transferable Skills Don't Care About Your Industry
Great Mondays Radio
When the Performance Problem Is Actually a Systems Problem
Built and Backed
Ops as a Growth Engine with Natalie Hoop
Venturous
Driving impact across companies: meet Natalie Hoop
Tech Startup Network
Revenue Starts in Ops: How One Operational Rebuild Drove 238% Sales Growth
Book Natalie
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